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Rigid packaging refers to solid containers made from materials like glass, metal, or rigid plastic. These containers are known for their durability and ability to protect products during transportation and storage. They are commonly used for products such as beverages, pharmaceuticals, and high-end cosmetics. The rigid nature of these containers ensures that the contents remain safe, intact, and secure. Furthermore, rigid packaging offers the advantage of providing a premium feel to the product, which can help in branding and consumer appeal. Although often heavier and bulkier than flexible packaging, rigid packaging can be reused and recycled, contributing to its sustainability when managed properly. Brands are increasingly turning to recyclable or reusable materials to create more eco-friendly rigid packaging solutions.